This exceptional 2,407sqm (more or less) freehold corner site, held across seven separate titles and zoned Town Centre Zone, presents a rare chance to secure a prime landholding at the heart of Whakatane's central business district. Benefiting from extensive triple frontage along The Strand, Wairere Street, and Clifton Road, the property offers outstanding visual and physical access in one of the town centre's most high-profile positions. Its generous land size, strategic location and existing buildings provide a versatile platform for development, future occupation or continued holding income, appealing strongly to developers, occupiers and investors alike.
The site's Town Centre zoning under the Whakatane District Plan supports a broad range of permitted activities, enhancing the potential for mixed-use development. With the town experiencing an acknowledged shortage of A-grade commercial premises, opportunities exist for a wide range of activities that take advantage of this premium setting.
Only a short walk from the scenic riverside walkway, the property sits amidst a vibrant mix of hotels, restaurants, cafes, bars, offices and national and local retailers. The property currently generates income of $71.220.00 +GST (Gross) from a well-established tenant occupying part of the site.
Whakatane, with a population of around 38,400, is the principal service and administrative hub for the Eastern Bay of Plenty. The town benefits from a diverse and resilient regional economy supported by tourism, dairy, forestry and horticulture, along with excellent air and road connectivity placing Rotorua and Tauranga within 100 kilometres and offering easy access to a significant proportion of New Zealand's population.
Key details:
* Freehold 2,407sqm (more or less) corner site
* Extensive triple frontage
* Whakatane Town Centre Zone
* Located within Whakatane's key commercial and administrative hub
* Strong potential for a wide range of business activities
Offering exceptional scale, profile, flexibility and a location rarely available in the CBD, this property stands as a truly scarce strategic opportunity.
When an asset of this calibre comes to market, decisive action is essential to secure it!
To be sold by Auction at 10:30am, Tuesday 17 February 2026 (unless sold prior), at The Comm, 45 The Strand, Whakatane.
