A successful sale begins well before the first open home. For me, it starts with understanding the property, the people most likely to buy it and the decisions that will make it stand out. I'm Allie Hooper, a residential real estate salesperson with over 13 years' experience, based at Barfoot & Thompson St Heliers. I specialise in St Heliers, Glendowie, Kohimarama, Mission Bay, Orākei and the wider Eastern Suburbs. I enjoy the detail of preparing a property for market. Presentation matters, but so does the thinking behind it: where a home sits among competing listings, which features buyers will value and what might cause them to hesitate. I use that understanding to shape a considered marketing and sales approach rather than treating every property the same. Throughout a campaign, I pay close attention to buyer interest, motivations and feedback. When it comes to negotiating, I look beyond the price to understand conditions, timing and what matters to each party. I negotiate calmly and persistently, helping my clients make informed decisions with clear advice and careful judgement. I've worked across family homes, premium properties, apartments, townhouses and new-build developments. My Site Safe certification complements my experience working with developers. Whether you're selling a much-loved home or considering how to bring a development to market, you'll deal with someone who is engaged in the detail, candid in her advice and committed to managing the process personally. I'd be pleased to talk through your plans.